This post will guide you on – How to write a good blog post? I will put the post in points format so that it becomes easy for you to take a quick look at the points when you sit down to write a (good and unique) blog post. Writing a good and unique blog post which is informative as well adds value to your blog. Good content in your posts also gives your blog returning visitors and subscribers. A good blog post also has the potential of fetching a lot of links to your post or blog thus gives high SEO value indirectly – this links from external site will give you post high positions in search engine result pages for relevant searches. These are the steps you need to follow to write a good blog post :-
1. Choose the Topic
2. Note down points
3. Choose Keywords
4. Choose the Title
5. Pay attention to the first paragraph of your blog post
6. Use simple language
7. Use Keywords effectively in your Blog Post
8. Write a Blog Post for Humans
9. Write valuable content for your post
10. Link to other posts in your blog
11. Link to useful resources
12. Add Pictures/Images in your Blog Post
13. Use lists in your posts
14. Make the ending reactive/responsive
15. Proof read your post
Detailed explanation of the points on – How to write a blog post? :-
1. Choose the Topic – Before you sit down to write a post for your blog it is quiet obvious that at first you need to choose what topic you are going to write the post on. So the planning must begin in your mind. It is always better to write posts on topics related to the topic of your blog. You must think from the readers point of view – that is what type of post a visitor can expect from your blog. Naturally he is going to expect posts on topics related to your blog topic. You can write on How?, What?, Why? and Where? topics which can be made quiet informative, are popular and are also searched for in search engines.
2. Note down Points – This is part of a pre-planned approach before you start to write a good post for your blog. Note down the important points that you want to highlight in your post in a notebook. After you have finished read the points once more and rearrange them according to the way that you would like them to appear in your blog post and then start writing your blog post. It is like polishing your sword before you go to war.
3. Choose Keywords – This is a very important aspect on which the search engine rankings of your post will depend. But to do this you will require the help of a keywords tool. Google AdWords Keywords tool is the best choice and is a web based tool available free. You will get both keyword ideas for your blog post and also the search volume for each of the keywords. Open the tool and type some words related to the topic of your post in the search box – then fill in the captcha – and press “Get keywords ideas”. Keep the synonyms box checked. Choose keywords with moderate search volume that are related to your topic.
4. Choose the Title – Include keywords that you have chosen to optimize your blog post for in the title to get SEO benefits because search engines give high value to the title of a post when ranking pages in relevant search results. For further detailed information read – How to optimize a blog post title?
5. Pay attention to the First Paragraph of your blog post – This is necessary for two reasons :-
1. Visitors – Usually a visitor will read the first paragraph before deciding to leave or read the full post. So make it attractive and write in such a way that it initiates urge in the readers mind to read the full post.
2. Search Engines – Search engines give special importance to the first paragraph (rather the first few paragraphs or more precisely the first 1000 words). So include your keywords here and there – wherever relevant. Also mention the exact phrase you want to optimize your post once or twice (if it makes sense) in the first (or second) paragraph when you write the post. Read my post on – How to optimize your blog post?
6. Use Simple Language – This is necessary to make your post comprehensible to all types of visitors – because visitors will come from all over the world to your blog (posts) who have different levels of understanding of English.
7. Use Keywords Effectively in your post – This is necessary from the search engine optimization point of view of your blog post. Sprinkle keywords throughout your post wherever relevant. Use different combinations of the keywords. Make the keywords bold once or twice for more SEO mileage.
8. Write a Blog Post for Humans – I am mentioning this point separately just to remind you once more that don’t just stuff your post with keywords for SEO but rather use them only where relevant because you need to keep in mind that you are also writing for humans. Also search engines are evolving a lot so they can detect keywords spamming and will surely penalise your blog post or even your blog.
9. Write Valuable Content for your post – This is necessary because visitors generally come looking for some information and will leave your blog if they don’t find that. Don’t ever think that a visitor will come and spend time on your blog just to read any shit that you give him. Instead write posts with good and unique content which are full of information that a visitor may be searching for. May be visitors will like your post and read some more posts of your blog and even turn into a returning visitor or subscribe to your blog. Give them value for their time that they spend on your blog and you will get back value from them. Read my post – How to make your blog visitors stay longer?
10. Link to other posts in your blog – Search engines give significant value to internal links as internal links help spiders index your blog better. Anchor text of links also provide a chance for you to include your keywords which can improve the keywords relevance of your page.
11. Link to Useful Resources – This helps the readers of your post and you get their confidence in return – this builds up a relation and you can get returning visitors and subscribers. This links ar
e also valued by search engines as search engines will see your blog post as a junction from where other similar sources of information can be reached. Using your keywords as anchor text can also increase the keyword relevance of your post greatly which is required for high ranks in search engine result pages.
12. Add Pictures/Images in your Blog Post – Using pictures or images in your blog post gives a better user experience and you can also add “alt tags” and “title tags” to your images to help in getting your blog post higher positions in search engine result pages. To know how to use alt and title tags of your images effectively read – How to optimize images in your blog post?
13. Use Lists in your posts – Writing blog posts using numbered or bulleted lists makes it easier for visitors to know what is your post about and how much content it has in one glance – this results in better user experience.
14. Make the ending Reactive/Responsive – Make the ending of your post reactive that is end your post writing in such a way so that the reader responds – there is large scope to be creative here. You can write a reactive ending posts in your blog by :-
• asking a question like you can ask – if they liked your post?
• asking to give suggestions to improve the post or your blog
• asking to comment on the post
• asking to subscribe to your blog
• asking to consider giving a link-back if they liked your post
• asking if they would like to add some more points to this post
• asking them to contact you if they have any questions and etc.
15. Proof read your post – You must always proof read your post before publishing to correct any grammatical or spelling mistakes because a post with these will just give a negative impression to a reader about you and your blog. Proof reading also gives you a chance to make some small changes here and there which will improve the quality of your post.
Over To You :-
These are the steps or points that I keep in mind and usually try to maintain as far as possible when I am writing a blog post. Hope you too liked the post. If you want to add something that you think I have missed then please contact me or leave a comment. Enjoy writing posts for your blog!
